Norton life lock family1/21/2024 Use multi-factor authentication where available. Manage your passwords: Make sure your password is unique and avoid using the same one across different accounts.If you are not sure whether a text, email or social media is a scam, use the free Norton 360 scam detection tool to help guide you on how to react. Never directly click on buttons or links without digging deeper and verifying who is actually sending them to you. Be skeptical: Cybercriminals often pose as popular companies, organizations or people in your network.To protect against evolving threats, Cyber Safety experts at Gen recommend: Gen experts believe cybercriminals will target crypto owners through a number of avenues, from breaching cryptocurrency exchanges or cross-currency exchange protocols, using rapidly developing malware-as-a-service stealers to exploitation of smart contracts.Īs cyberthreats become more sophisticated, targeted and harder to spot in 2024, Gen aims to arm consumers with tools, knowledge and tips to help protect themselves and their Digital Freedom. With the decentralized nature of crypto, the opportunity to reverse fraud and flag scams is almost impossible. Rising threats in cryptocurrency: The quickly evolving cryptocurrency landscape will breed new opportunities for cybercriminals.Gen experts say we may witness a surge in the creation and distribution of fake chat applications targeting mobile devices, concealing crypto-stealing or spyware modules within their seemingly innocent interfaces. With the increasing popularity of quick and easy access to loans through mobile applications, some unscrupulous lenders resort to unethical tactics to ensure repayment. More mobile apps will spy and extort: As financial technology continues to advance, there is a growing concern about the rise in malicious practices within the instant loan app industry.Extortion methods will also evolve beyond traditional encryption to include criminals extorting people and businesses through methods like sextortion. Further, attacks on the cloud infrastructure will increase significantly, creating significant challenges for remote working and cloud-based organizational structures. Digital blackmail – for people and businesses – will become more targeted: Cybercriminals commonly hold stolen data for ransom in 2024, Gen experts expect blackmail to become more insidious with data being bought on the dark web or stolen through the exploitation of VPN infrastructure.Beyond social media, these types of social engineering attacks will become more profound in businesses with the evolution of Business Communication Compromise (BCC) attacks (formerly referred to as Business Email Compromise or BEC attacks), in which threat actors use AI to mimic the voice or appearance of senior executives. In 2024, Gen experts say cybercriminals will use AI-generated content on social media to disseminate fake news, deceptive advertisements, deepfakes of public figures, or even direct messages that appear to come from trusted contacts. Social engineering will become more pronounced – Threat actors know the best way to get what they want is through manipulating people’s emotions and vulnerabilities – also known as social engineering.These advancements will make it progressively harder to tell a true recorded video from a generated one, especially when videos are frequently cut, such as with TV news. Cybercriminals will no longer be limited to text generation, they will now have text-to-video and other multi-media creation tools. Advancements in AI will fuel a surge in cybercrime – Gen experts expect 2024 to be a landmark year for the diversification of AI capabilities.“Every email, text, advertisement and phone call should be considered carefully to ensure there isn’t a scammer on the other side.” Our team of experts foresees AI will play a huge role in how threats will be created, allowing criminals to create even more sophisticated and believable scams,” said Michal Pechoucek, Chief Technology Officer at Gen. Long gone are the days when cybersecurity issues were only for companies or the ‘most digital’ people. “In 2024, cybersecurity will become even more engrained in the average person’s daily life. From cybercriminals using deepfakes to mimic the voice and appearance of family or colleagues to spyware apps delivered via believable ads or direct messages, this year it will be more critical than ever to double check that what you think you see, hear, read and click in 2024 is what it appears to be. Gen experts stress the need for consumers to be on the lookout for highly individualized threats. Gen™ (NASDAQ: GEN), a global leader dedicated to powering Digital Freedom through its family of Cyber Safety brands’ cybersecurity solutions, today released its top cyberthreat predictions for 2024. With sophisticated AI, threats will become highly personalized, both for individuals and small businesses
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